Reward the customers who keep choosing you

Loyalty built for small shops

Start a loyalty program for your customers today, with no paper, no meetings and no extra work for your staff. The card goes straight into Apple and Google Wallet.

More than 1,000 active members

Kinema
Wespa Spaces
Pro Gym Fitness
Botaničar

The loyalty program in numbers

15 min
to set the program up
10 sec
for a customer to save the card
3-5
stamps is the ideal first goal

Your most valuable customers are already coming in.

A small business does not live on passers-by. It lives on the people who come back: the ones who buy dog food every month, flowers for every birthday in the family, the gift you cannot find in a shopping centre. Every return is worth more to you than it is to a big retailer, because you have fewer of them and you know them personally.

Winning a new customer costs several times more than keeping one you already have. Research shows that raising customer retention by just 5% can lift profit by 25% and as much as 95%. That is why successful small businesses do not only think about finding new customers, but about rewarding the ones who already come back.

A florist showing a bouquet to a customer in a flower shop

Three steps, and nothing changes at the till

  1. The customer scans a QR codeAt the till, in the window or on the receipt. The card is in their wallet within seconds.
  2. Your staff scan the card with a phoneThe stamp lands straight away, with no data to type in and no customer to look up in a system.
  3. The reward unlocks itselfThe customer is notified the moment they earn it. No new device, no training for your staff.

No two shops are the same - and no program should be

Shape your loyalty program around the customers you actually have

Handmade ceramics and figurines on shelves

Crafts and handmade goods

Rewards along the way, with no expiry.

Purchases are rarer but worth more. So the reward does not wait for the tenth stamp but arrives on the second and third. Points never expire, because a customer who comes back a year later is still your customer.

A dog in a pet shop in front of shelves of treats

Pet shops

Points for every visit.

Food and supplies are bought regularly and in varying amounts, so points on spend work better than stamps. The reward is a product from your own shelves.

A florist wrapping a bouquet in paper

Florists

A stamp for every occasion.

The fifth bouquet at a discount. A customer who buys flowers for every birthday and anniversary finishes the program over a year, and you see for the first time how many customers like that you actually have.

Souvenir shop shelves with gingerbread hearts, ceramics and lavender

Seasonal shops and souvenir stores

The card stays in the wallet long after the season ends.

When you open again, one click reaches the customers who found you last summer, instead of starting from zero every season.

What does this look like for you?

Set up in 15 minutes.

  1. Download the appon your phone
  2. Personalize the cardand choose loyalty
  3. Put the QR codeon the table, at the till or on a sticker by the door.
  4. Your staff scan the cardwith a phone, from theirs.
Pet Centar Luna
now
🐾 Your third stamp is in. Two more and the bag of food is on us.
Cvjećarna Lavanda
2m ago
💐 Your purchase is on the card. The fifth bouquet comes at a discount.

Push notifications and messages

Reach your members through the card they already carry

A card in the wallet is not just a card - it is a channel. A message about points, stamps and rewards lands on the lock screen of a member who is already yours. No app, no email nobody opens, no ads to an audience you do not know.

  • Push notifications about points and rewards

  • Messages that appear when a customer is near the shop

  • Targeted messages by status and number of visits

  • Visible on the lock screen the moment a customer picks up their phone

You know who comes in, how often, and who stopped

You recognize some customers by face and by name, but you do not know how many there are or when they stopped coming. What the card records stays.

  • How many regular customers you actually have

  • How often they come in, and in what rhythm

  • Who stopped coming, and when

  • Which reward gets used the most

All in real time, on a phone or a computer.

A shop owner checking her numbers on a phone

How to set up a program customers actually use

Four things that separate a program that works from one that just sits there.

  1. A reward at 3 to 5 purchases

    Your customers do not come in every day. A ten-purchase program is two years at a florist; nobody finishes it.

  2. Give a product, not a percentage

    “The fifth bouquet is on us” is clear. “10% off” is not a reward, it is small change.

  3. A QR code at the till and on the bag

    Customers scan it while you wrap; it is the one moment they are standing and waiting.

  4. Mention the card once, while you wrap

    One sentence, not a sales pitch.

Pick the plan that fits your business:

Every plan includes stamps, coupons, gift cards and reward tiers, QR scanning from your phone, unlimited wallet push notifications and every app.

The free plan: 25 loyalty cards in total, with no time limit. Try Starter free for 30 days whenever you like, no credit card.

Choose a plan
  • Unlimited loyalty cards and campaigns

  • 1,000 active customers a month

  • 1 location · 3 card designs

  • 3 team members · 5 devices

  • €5 of messages included every month

  • API and integrations

Business

Recommended

€59

+ VAT / month

or €590 + VAT a year — 2 months free
Choose a plan

Everything in Starter, plus

  • 3,000 active customers a month

  • 3 locations · 10 card designs

  • 3 companies under one account

  • 10 team members · 15 devices

  • €15 of messages included every month

  • Per-location analytics

  • Your own domain for card pages

Get in touch

Everything in Business, plus

  • 10,000 active customers a month

  • 10 locations · Unlimited card designs

  • 10 companies under one account

  • 25 team members · 50 devices

  • €30 of messages included every month

  • Card pages without the Walletap mark

  • Priority support

Enterprise

from €499 + VAT

/ month

For more than 10 locations, single sign-on or custom terms.

Request a quote

An active customer is a card that joined, collected stamps or points, or redeemed a reward that month. Messages: Viber from €0.02, WhatsApp from €0.04, SMS from €0.16. Wallet push notifications are unlimited and included in the plan. Messages beyond the plan's monthly amount are billed on delivery and depend on the destination country; if a message doesn't get through on the first channel we try the next one, and every attempt is billed. You can also hand a card over by QR code or link — at no message cost.

FAQ

No. The card is saved to Apple Wallet or Google Wallet - apps that are already on the phone. Nothing to download, no sign-up, no password.

They scan a QR code at the counter, on the table or on a flyer. The card is in their wallet in seconds. You can also send the link by message, email or social media.

Your staff scan the QR code on the member's card. The stamp is added instantly and the member sees it the moment it lands. As quick as stamping a paper card.

Yes, on both. Apple Wallet and Google Wallet come factory-installed on more than 90% of smartphones.

No. A phone or tablet with a camera is enough — the one you already have at the counter.

The card can be live the same day. The design, the reward rules and the wording are all set in our interface - no development, no code.

No. At the counter the whole job is one scan. Training takes a few minutes per person.

Yes. You decide how many stamps earn a reward, and what the reward is.

Yes. The logo, the colors and the wording are yours. The card in a member's wallet carries your identity, not ours.

Yes. Notifications tied to the card itself. For example: the reward is ready, the stamp count has been updated, a coupon expires soon. The member sees it when they wake the phone.

The card is reissued and the stamp count stays safe in the system.

Yes. The interface shows cards issued, active members, stamps given and rewards redeemed. For the first time you have real numbers instead of an estimate.

Member data is processed in line with GDPR. You own your members' data.

Yes. One card is valid across all your locations, and you can track the results together or location by location.

No. Walletap Loyalty runs independently of your register. If you want deeper integration, we have an API and ready-made connectors.

Starter is €24 + VAT a month for one location, Business €59 + VAT for up to 3 and Pro €199 + VAT for up to 10. The number of cards does not change the price — it is unlimited on every plan, and each location includes 1,000 active customers a month (cards that joined, collected or redeemed that month). The free plan includes 25 cards in total with no time limit, and you can try Starter free for 30 days, no credit card. Each plan includes €5 (Starter), €15 (Business) or €30 (Pro) of messages a month; beyond that they are billed on usage.

Ready?

Your first card in a customer's wallet today.

Starter free for 30 days. No credit card, no contract.

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Loyalty program for small shops | Walletap