Open dashboardwalletap.com

Custom domains

Serve a template's pass pages from your own subdomain, such as pass.harbour.example, by adding two DNS records and verifying them.

Web

Every pass has a page where its holder adds it to their wallet. By default its link starts with pass.walletap.com. With a custom domain, the links for a template's passes use a subdomain of your own website instead, so the address a customer sees in their email or text message is yours.

Paid plans

Before you start#

  • You are the account owner.
  • You can add DNS records for your domain, at your registrar or DNS provider.
  • Choose a subdomain that starts with pass., such as pass.harbour.example. Pass pages are served on a subdomain named pass, and the domain must have at least three parts — the root domain on its own cannot be used.

A custom domain is set on one template at a time. To use your domain for several templates, repeat the steps for each.

Set up a custom domain#

  1. Choose the template

    Go to SettingsCustom domains and pick the template under Template.

  2. Enter the subdomain

    Under Subdomain Configuration, type the subdomain into Subdomain and click Configure. The two DNS records appear, each marked Pending.

  3. Add the DNS records

    At your DNS provider, create both records from DNS Records Configuration. The copy icons copy each name and value exactly.

  4. Verify

    Back in Walletap, click Verify Domain. When both records are found, each is marked Verified and the page says Custom Domain Active!

Custom domains section for the Coffee Card template, showing the pass.harbour.example subdomain and its CNAME and TXT records with Pending status

The DNS records#

TypeNameValue
CNAMEyour subdomain, e.g. pass.harbour.examplepass.walletap.io
TXT_txt. followed by your subdomain, e.g. _txt.pass.harbour.examplethe domain-verify=… token shown on the page

Both are required. The token is unique to this template and this subdomain: copy it from the page rather than reusing one from another template.

Some DNS providers add your domain to the name automatically. If yours does, enter only pass for the CNAME and _txt.pass for the TXT record.

DNS changes can take up to 48 hours to be visible. If verification fails straight after you add the records, wait and click Verify Domain again.

Record statuses#

Each DNS record has its own status, so you can see which of the two is missing.

StatusMeaning
PendingNot checked yet. Add the record, then click Verify Domain.
FailedThe last check did not find the expected value. Current Value shows what was found.
VerifiedThe record is correct.

The domain goes live when both records are Verified.

What changes when it is verified#

Links to passes issued from the template — in the delivery email and text message — open the add-to-wallet page on your subdomain. Links sent before that keep working.

To hide the "Powered by Walletap" mark on those pages as well, see White-label.

Remove a custom domain#

Click Remove next to the subdomain and confirm. Pass links for the template go back to pass.walletap.com. Remove the DNS records at your provider afterwards if nothing else uses them.

If something goes wrong#

  • Please enter a valid subdomain (e.g., pass.yourdomain.com). Enter a subdomain with at least three parts, without https:// or a path.
  • Custom domain verification failed - please check DNS records. Compare Current Value with the expected value for each record. A dash means nothing was found yet.
  • The CNAME stays Failed although you added it. If your DNS provider proxies records, switch this one to DNS only, so it points straight at pass.walletap.io.
  • Your own domain is available on a paid plan. The records may be correct; the plan is what stops verification. Click Upgrade.